Meet Zach

Zach Fry

Our principal broker is not your average suit-and-tie real estate guy. With over 20 years of experience in the real estate industry, our principal broker brings a wealth of knowledge and a keen eye for property value, honed through prior experience as a licensed real estate appraiser.  

His involvement in thousands of transactions and negotiations as well as personally brokering several hundred real estate deals has provided a depth of experience and insight to the inner workings of real estate values, trends, negotiation styles and options. He knows a thing or two, because he’s seen a thing or two. This track record gives him an edge, ensuring accurate opinions of value and a deep understanding of market dynamics that you won’t find just anywhere.

Through his extensive involvement in thousands of transactions and negotiations, coupled with his personal brokerage of several hundred real estate deals, he has amassed a wealth of experience and insight into the intricate dynamics of real estate values, trends, negotiation methodologies, and strategic options. His seasoned perspective is a testament to his comprehensive understanding of the field, showcasing his ability to navigate complex scenarios with precision and expertise.

When he’s not helping his clients achieve their goals, you’ll find him on the pickleball courts, mastering moguls on his skis, the trails—on foot or two wheels, or helping build community through local non-profits such as The Kentucky Mountain Bike Association and three board terms at The Boys & Girls Haven. There, he conceived of and developed an event which has been going for over a decade now: The Gravy Cup! The World’s LARGEST Biscuit and Gravy competition, which has raised hundreds of thousands of dollars for neglected, abandoned and abused children. 

Zach isn’t just a vibe, he’s a whole frequency.